Sprouts was a packaging project dedicated to sustainable packaging and tackling the issue of food waste. Sprouts’ goal is to help eliminate food waste in any way they can. By integrating with otherwise “discarded” parts of fruits—peels, rinds, cores, and stems—into a healthy sparkling fruit drink, Sprouts aims to reduce food waste whilst re-purposing and providing extra vitamins and antioxidants.
108 billion pounds of food are discarded per year, totaling around 40% of the US food supply and could provide an additional 130,000,000 meals. In response to the growing concern for our planet's health, I wanted to create a brand & packaging solution that would help reduce waste and promote sustainability, ultimately fostering a more conscientious approach to modern consumption.
Sprouts: Made with Leftovers
& Love
2021
Packaging Design, Brand & Identity
Illustrator, Print, Glass